The Real Cost of Missing Calls: A NJ Industry Analysis

Let us put a number on it. If you receive 200 calls a month and miss 35% of them, that is 70 missed calls. At a 35% booking rate and a $350 average job value, you are leaving roughly $8,575 on the table every single month.

That is over $100,000 a year — more than the salary of two full-time receptionists, lost silently to voicemail.

The kicker: contractors who respond within 5 minutes are 100x more likely to convert a lead than those who take 30+ minutes. Speed-to-lead is the single biggest conversion driver in the industry.